The 5 steps to survey design
About Us
Founded in 2016, we have worked with clients across a wide range of sectors including early childhood development, education, HIV/AIDS, public health and the green economy.
Our vision is to work with complex data for good, equip non-profits and funders with tools for data analysis, and contribute to making monitoring and evaluation more rigorous.
The Team
Megan Borole (M.A. Economics) leads the Firdale team. Megan has been working in development economics since 2011 across Africa and the USA. She is an expert in data analytics using Stata and has published in leading academic journals. She has led various large-scale impact evaluations and designed many M&E frameworks for non-profits.
Laura Rossouw (PhD Economics) is a development and health economist, and has worked across the African and South-East Asian continents. She has extensive experience in developing, implementing, monitoring and evaluating research projects, and applying behavioural economic theories to address health policy issues. As a senior research fellow at the University of the Witwatersrand, she frequently publishes in international and local academic journals, and has lectured in Health Economics at a post-graduate level.
Heleen Hofmeyr (PhD Economics) is an education economist. As a Postdoctoral Research Fellow at Stellenbosch University, she frequently publishes in international academic journals and has trained postgraduate students in quantitative data analysis methods using Stata. Heleen has extensive programme management experience, having worked as a co-Principal Investigator on a number of projects. She has expert knowledge of translating academic insights into real-world applications.
Adaiah Lilenstein (PhD Economics) has studied psychology and economics, specialising in monitoring and evaluation since 2015. She has worked as a project manager running interventions for both SALDRU and Funda Wande, as well as a researcher doing quantitative data analysis for a number of institutions.