The 5 steps to survey design
About Us
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Founded in 2016, we have worked with clients across a wide range of sectors including early childhood development, education, HIV/AIDS, public health and the green economy.
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Our vision is to work with complex data for good, equip non-profits and funders with tools for data analysis, and contribute to making monitoring and evaluation more rigorous.
The Team

Megan Borole (M.A. Economics) leads the Firdale team. Megan has been working in development economics since 2011 across Africa and the USA. She is an expert in data analytics using Stata and has published in leading academic journals. She has led various large-scale impact evaluations and designed many M&E frameworks for non-profits.
Zonke Zwane (M.A., Tourism) is an executive assistant working at Firdale Consulting on a global education project aimed at improving Foundational Literacy and Numeracy (FLN) outcomes across Sub-Saharan Africa, with a particular focus on South Africa and Kenya. Zonke supports the team in coordinating stakeholder engagement, organising research trips and events, compiling and reviewing FLN materials, and managing the day-to-day logistics of project implementation. Zonke brings experience as a research analyst at Krutham.

Heleen Hofmeyr (PhD Economics) is an education economist. As a Postdoctoral Research Fellow at Stellenbosch University, she frequently publishes in international academic journals and has trained postgraduate students in quantitative data analysis methods using Stata. Heleen has extensive programme management experience, having worked as a co-Principal Investigator on a number of projects. She has expert knowledge of translating academic insights into real-world applications.